The State of the Beer

In this week's Beer with Strangers podcast , Doug Griffith of Xtreme Brewing in Laurel and I discussed the recurring news story that craft beer is running out of names . Among the concerns is that it makes it harder for new brewers to break in and it prevents smaller brewers from having big breakout beers. Craft beers allegedly have kooky names because they are the product of one brewery making many, many beers. It makes sense, at some level, to have weird names for beers. Brewers like to be distinctive, to set themselves apart. And people who like craft beer get a kick out of kooky names.  Raging Bitch made national news when there was a fight over whether it was an obscene name. Beyond that, as shelves get more crowded with bottles and cans, and as breweries continue to try and push the envelope with tastes and flavors, brewers want a name that is as distinctive as their beers. Plus, in absence of any other knowledge or review, lots of beer drinkers simply judge the beer book ...

The recently-reported discovery of an o n-campus brewery at the  +College of William & Mary  highlights a point that we've forgotten, a little bit. Yes, it's cute to make jokes about having beer on campus, but where there are people, there is beer. This is a fact of civilization. What was difficult was making good beer. It not only took time, but also resources that most smaller places didn't have. Maltsters were rare in the country, but they could make a living in cities, larger communities and even on plantations, if the plantation owner was rich enough and liked beer that much. Anyone can make a passable cider, but colonists who liked beer had trouble getting good brews. What's exciting about the discovery is that we might get additional insight into the recipes they were using. A good beer recipe, like a good maltster, was, if not rare-ish, less common than we would like. Brewers wrote to one another about their processes and occasionally some of the ingredi...

For those of us who run in craft beer circles,  it's easy to forget that, proportionately, almost no one drinks craft beer. As with any culture, immersion can give you a false sense of superiority in numbers as well as in beliefs. But of course, the former isn't true. The good news is, a staggering number of people, because of all the craft beer noise, are about to start drinking craft beer more regularly. According to  this story  from the San Diego Union-Tribune, craft beer sales may double next year.  On the Delmarva Peninsula, home to  +Dogfish Head Craft Brewery , we have added six or so breweries in the last five years. While we may add more, as a regular patron of many of the local breweries, the trend seems to be plateauing. The novelty has begun to wear off and, in some instances, novelty was all there was to begin with. It is this notion about novelty that made a quote by Dogfish Head Founder Sam Calagione in the linked story stand out.  To su...